Tag: performance marketing
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D3: Album release campaign
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Release campaign for “D3”, the second EP by VVelur, electronic music duo formed with my fiancée. Created, released and promoted independently by us.
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Nexto: Driving e-commerce sales through content and performance
I designed and implemented a unified social media marketing strategy for Nexto.pl, a major Polish e-commerce platform for e-books and audiobooks, encompassing both content and performance marketing. This integrated approach allowed me to directly fuel and enhance the effectiveness of performance campaigns.
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AMAZFIT: Establishing brand presence in Poland
I contributed to the successful Polish market entry of Amazfit, a leading global smartwatch brand. My responsibilities included adapting brand communication for social media to resonate with Polish audiences through content localization and creation, community management, and performance campaign execution.
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PURON: Vacuum cleaner brand launch
I aided the successful launch and market penetration of a new Polish line of robotic and cordless vacuum cleaners, focusing on integrated digital marketing communication.
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KOROZJA: Running my own artist collective & netlabel
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I founded and led a diverse artistic collective of 20 members across Poland, including musicians, photographers, graphic designers, videographers, DJs, VJs, sound engineers, and a PR spokesperson. I established a clear organizational structure, oversaw project management, media relations, music scheduling, and led all marketing and branding efforts.
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Trap Epilog: Producing and releasing an album featuring 14 hip-hop artists
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I managed to bring together 14 prominent underground hip-hop artists from all over Poland and create, release and promote my producer album with them. Executed entirely remotely.