Tag: graphic design
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D3: Album release campaign
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Release campaign for “D3”, the second EP by VVelur, electronic music duo formed with my fiancée. Created, released and promoted independently by us.
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PURON: Vacuum cleaner brand launch
I aided the successful launch and market penetration of a new Polish line of robotic and cordless vacuum cleaners, focusing on integrated digital marketing communication.
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KOROZJA: Running my own artist collective & netlabel
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I founded and led a diverse artistic collective of 20 members across Poland, including musicians, photographers, graphic designers, videographers, DJs, VJs, sound engineers, and a PR spokesperson. I established a clear organizational structure, oversaw project management, media relations, music scheduling, and led all marketing and branding efforts.
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FISZKI: Boosting social media engagement
I overhauled FISZKI’s (language learning brand) content and communication strategy, managing social media execution and supporting it with a barter-based Instagram influencer program with nano creators. This resulted in a stronger brand awareness, significantly boosted engagement (+186%), and increased Instagram traffic (+62%) along with conversions (+6%) via authentic and cost-effective UGC.
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MINDLAB: Leading change as the new co-CEO
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I joined an exciting collective of emerging polish hip-hop artists, and due to my engagement and transformative ideas I was promoted to a co-CEO. I then streamlined operations and led marketing initiatives, resulting in significantly improved team morale and a substantial boost in online engagement.